Privacy Policy

 

Privacy Policy

April 7, 2020

This Lead Giant Media Ltd. (“LEADGIANT”) Privacy Policy (“Privacy Policy”) explains our practices regarding the collection, use and disclosure of information that we receive through our website located at https://leadgiantmedia.com/ (the “Site”). This Privacy Policy does not apply to any third-party websites, services or applications, even if they are accessible through our Site. Also, please note that, unless we define a term in this Privacy Policy, all capitalized terms used in this Privacy Policy have the same meanings as in our Terms of Use. So, please make sure that you have read and understand our Terms of Use.

1) PERSONAL INFORMATION WE COLLECT

Our primary goals in collecting information from you are to address your requests, improve our Site, to administer your access and use of the Site, and to enable you to easily navigate our Site.

Information You Provide to Us.  If you would like to learn more about our products and services, you may contact us via the Site. If you contact us, we will collect certain information that can be used to identify you, such as your first name, last name, email address, country, and phone number.

Information Collected Automatically or From Others

Automatic Data Collection.  We may collect certain information automatically when you use the Site.  This information may include your Internet protocol (IP) address, user settings, MAC address, cookie identifiers, mobile carrier, mobile advertising and other unique identifiers, details about your browser, operating system or device, location information, Internet service provider, pages that you visit before, during and after using the Site, information about the links you click, and other information about how you use the Site.

In addition, we may automatically collect data regarding your use of our Site, such as the types of content you interact with and the frequency and duration of your activities.  We may combine your information with information that other people provide when they use our Site.

Cookies, Pixel Tags/Web Beacons, Analytics Information, and Interest-Based Advertising technologies.  We, as well as third parties that provide content, advertising, or other functionality on the Site, may use cookies, pixel tags, local storage, and other technologies (“Technologies”) to automatically collect information through the Site.  Technologies are essentially small data files placed on your computer, tablet, mobile phone, or other devices that allow us and our partners to record certain pieces of information whenever you visit or interact with our Site.

Cookies.  Cookies are small text files placed in visitors’ computer browsers to store their preferences.  Most browsers allow you to block and delete cookies. However, if you do that, the Site may not work properly.

Pixel Tags/Web Beacons.  A pixel tag (also known as a web beacon) is a piece of code embedded in the Site that collects information about users’ engagement on that web page.  The use of a pixel allows us to record, for example, that a user has visited a particular web page or clicked on a particular advertisement.

Analytics.  We may also use Google Analytics and other service providers to collect information regarding visitor behavior and visitor demographics on our Site.  For more information about Google Analytics, please visit www.google.com/policies/privacy/partners/.  You can opt out of Google’s collection and processing of data generated by your use of the Siteby going to http://tools.google.com/dlpage/gaoptout  .

2) HOW WE USE YOUR INFORMATION.

We use your information for a variety of business purposes, including to:

Provide you with our services made available via the Site, such as:

  • Providing access to certain areas, functionalities, and features of our Site;
  • Communicating with you about your activities on our Site and policy changes;
  • Undertaking activities to verify or maintain the quality or safety of a service or device; and
  • Allowing you to register for events.

Analyze and improve our services made available via our Site pursuant to our legitimate interest, such as:

  • Detecting security incidents, protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for that activity;
  • Measuring interest and engagement in our services and short-term, transient use, such as contextual customization of ads;
  • Undertaking research for technological development and demonstration;
  • Researching and developing products, services, marketing or security procedures to improve their performance, resilience, reliability or efficiency;
  • Improving, upgrading or enhancing our services or device;
  • Developing new products and services;
  • Ensuring internal quality control;
  • Verifying your identity and preventing fraud;
  • Debugging to identify and repair errors that impair existing intended functionality;
  • Enforcing our terms and policies; and
  • Complying with our legal obligations, protecting your vital interest, or as may be required for the public good.

Provide you with additional content and services via our Site, such as:

  • Furnishing you with customized materials about offers, products, and services that may be of interest to you;
  • Auditing relating to interactions, transactions and other compliance activities; and
  • Other purposes you consent to, are notified of, or are disclosed when you provide personal information.

Use De-identified and Aggregated Information.  We may use personal information and other data about you to create de-identified and aggregated information, such as de-identified demographic information, de-identified location information, information about the computer or device from which you access our Site, or other analyses we create.

How We Use Automatic Collection Technologies. We, as well as third parties that provide content, advertising, or other functionality on the Site, may use cookies, pixel tags, local storage, and other technologies to automatically collect information through the Site.  Our uses of these Technologies fall into the following general categories:

  • Operationally Necessary. This includes Technologies that allow you access to our Site, applications, and tools that are required to identify irregular site behavior, prevent fraudulent activity and improve security or that allow you to make use of our functionality;
  • Performance Related.  We may use Technologies to assess the performance of our Site, including as part of our analytic practices to help us understand how our visitors use the Site;
  • Functionality Related.  We may use Technologies that allow us to offer you enhanced functionality when accessing or using our Site.  This may include keeping track of your specified preferences, interests, or past items viewed;

Notice Regarding Third Party Websites. The Site may contain links to other websites, and other websites may reference or link to our website or other Site.  These other websites are not controlled by us. We encourage our users to read the privacy policies of each website and application with which they interact.  We do not endorse, screen or approve and are not responsible for the privacy practices or content of such other websites or applications. Visiting these other websites or applications is at your own risk.

By using such third party services you assume the risk that the personal information provided by you may be viewed and used by third parties for any number of purposes.  In addition, social media buttons (that might include widgets such as the “share this” button or other interactive mini-programs) may be on our site. These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly.  These social media features are either hosted by a third party or hosted directly on our site. Your interactions with these features apart from your visit to our site are governed by the privacy policy of the company providing it.

3) DISCLOSING YOUR INFORMATION TO THIRD PARTIES.

Except as provided below, we do not share your personal information.

Service Providers.  We may share any personal information we collect about you with our third- party service providers. The categories of service providers (processors) to whom we entrust personal information include: IT and related services; information and services; customer service providers; and vendors to support the provision of the Site.

Business Partners.  We may provide personal information to business partners with whom we jointly offer products or services.  In such cases, our business partner’s name will appear along with ours.

Affiliates.  We may share personal information with our affiliated companies.

Disclosures to Protect Us or Others. We may access, preserve, and disclose any information we store associated with you to external parties if we, in good faith, believe doing so is required or appropriate to: comply with law enforcement or national security requests and legal process, such as a court order or subpoena; protect your, our or others’ rights, property, or safety; enforce our policies or contracts; collect amounts owed to us; or assist with an investigation or prosecution of suspected or actual illegal activity.

Disclosure in the Event of Merger, Sale, or Other Asset Transfers.  If we are involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, purchase or sale of assets, or transition of service to another provider, then your information may be sold or transferred as part of such a transaction, as permitted by law and/or contract.

International Data Transfers. You agree that all information processed by us may be transferred, processed, and stored anywhere in the world, including but not limited to, the United States or other countries, which may have data protection laws that are different from the laws where you live.  We have taken appropriate safeguards to require that your personal information will remain protected and require our third-party service providers and partners to have appropriate safeguards as well. Further details can be provided upon request.

4) YOUR CHOICES.

General.  You have certain choices about your personal information. Where you have consented to the processing of your personal information, you may withdraw that consent at any time and prevent further processing by contacting us as described below.  Even if you opt out, we may still collect and use non-personal information regarding your activities on our Site and for other legal purposes as described above.

Email and Telephone Communications. If you receive an unwanted email from us, you can use the unsubscribe link found at the bottom of the email to opt out of receiving future emails.  Note that you will continue to receive transaction-related emails regarding products or services you have requested.

“Do Not Track.”  Do Not Track (“DNT”) is a privacy preference that users can set in certain web browsers.  Please note that we do not respond to or honor DNT signals or similar mechanisms transmitted by web browsers.

Cookies and Interest-Based Advertising.  You may stop or restrict the placement of Technologies on your device or remove them by adjusting your preferences as your browser or device permits.  The online advertising industry also provides websites from which you may opt out of receiving targeted ads from data partners and other advertising partners that participate in self-regulatory programs.  You can access these and learn more about targeted advertising and consumer choice and privacy, at www.networkadvertising.org/managing/opt_out.asp, http://www.youronlinechoices.eu/, https://youradchoices.ca/choices/, and www.aboutads.info/choices/. To separately make choices for mobile apps on a mobile device, you can download DAA’s AppChoices application from your device’s app store.  Alternatively, for some devices you may use your device’s platform controls in your settings to exercise choice.

Please note you must separately opt out in each browser and on each device.  Advertisements on third party websites that contain the AdChoices link may have been directed to you based on information collected by advertising partners over time and across websites.  These advertisements provide a mechanism to opt out of the advertising partners’ use of this information for interest-based advertising purposes.

Your Privacy Rights.  In accordance with applicable law, you may have the right to:

  • Access to/Portability of Personal Data about you consistent with legal requirements.  In addition, you may have the right in some cases to receive or have your electronic Personal Data transferred to another party.
  • Request Correction of your personal information where it is inaccurate or incomplete.  In some cases, we may provide self-service tools that enable you to update your personal information or we may refer you to the controller of your personal information who is able to make the correction.
  • Request Deletion of your personal information, subject to certain exceptions prescribed by law.
  • Request restriction of or object to processing of your personal information, including the right to opt in or opt out of the sale of your Personal Data to third parties, if applicable, where such requests are permitted by law.

If you would like to exercise any of these rights, please contact us as set forth below.  We will process such requests in accordance with applicable laws. To protect your privacy, we will take steps to verify your identity before fulfilling your request.

5) DATA RETENTION.

We store the personal information we receive as described in this Privacy Policy for as long  as you use our Site or as necessary to fulfill the purpose(s) for which it was collected, provide our Site, resolve disputes, establish legal defenses, conduct audits, pursue legitimate business purposes, enforce our agreements, and comply with applicable laws.

6) SECURITY OF YOUR INFORMATION.

We take steps to ensure that your information is treated securely and in accordance with this Privacy Policy.  Unfortunately, no system is 100% secure, and we cannot ensure or warrant the security of any information you provide to us.  To the fullest extent permitted by applicable law, we do not accept liability for unintentional disclosure.

By using the Site or providing personal information to us, you agree that we may communicate with you electronically regarding security, privacy, and administrative issues relating to your use of the Site.  If we learn of a security system’s breach, we may attempt to notify you electronically by posting a notice on the Site, by mail or by sending an e-mail to you.

7) CHILDREN’S INFORMATION.

The Site is not directed to children under 17 (or other age as required by local law), and we do not knowingly collect personal information from children.  If you learn that your child has provided us with personal information without your consent, you may contact us as set forth below. If we learn that we have collected any personal information in violation of applicable law, we will promptly take steps to delete such information and terminate the child’s account.

8) OTHER PROVISIONS.

SUPERVISORY AUTHORITY.

If you are located in the European Economic Area or the UK, you have the right to lodge a complaint with a supervisory authority if you believe our processing of your personal information violates applicable law.

CHANGES TO OUR PRIVACY POLICY.

We may revise this Privacy Policy from time to time in our sole discretion.  If there are any material changes to this Privacy Policy, we will notify you as required by applicable law.  You understand and agree that you will be deemed to have accepted the updated Privacy Policy if you continue to use the Site after the new Privacy Policy takes effect.

CONTACT US

If you have any questions about our privacy practices or this Privacy Policy, or if you wish to submit a request to exercise your rights as detailed in this Privacy Policy, please contact us at:

Lead Giant Media Ltd.

2323 Boundary Road, Unit 123,
Vancouver, BC V5M 4V8 

info@theleadgiant.com

 

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